Who’s In Transit: His + Her

Photo Credit | Danielle M. Sabol

By Tamara Devers

It was like watching two best friends when I sat down for a chat with the fabulously chic Eddie and Angelee Fortuna of the Dallas style blog, HIS + HER. Their love affair began ten years ago in college when Eddie walked into the shoe store where Angelee worked, pretending to buy sneakers. They were immediately smitten and have been practically inseparable ever since. This dynamic duo recently celebrated their 1^st blogiversary and got me up to speed on how HIS + HER was born.

Photo Credit | Yesi Fortuna

Eddie explains, “We had a Tumblr blog that we dubbed His and Her blog and we put a bunch of fashion, home, architecture, design stuff that we were inspired by. We started it when we were wedding planning. We wanted to brand us becoming one through the wedding process. We developed the name and the idea of HIS + HER, together.” And even in its infancy, HIS + HER is getting noticed. Eddie and Angelee have been featured on the GQ website, the winter issue of Bungalow Magazine and on InstaDFW.

Photo Credit | Angelee Bravo Fortuna

For the pair who share a love of fashion, working on the blog together adds a deepening layer to their relationship. "Reaching outside my comfort zone, as far as styling goes, is what's exciting to me," says Angelee. "By collaborating certain pieces with one another, I'm being not only pushed by myself but also by him."

Photo Credit | Eddie Fortuna

Raised in a small rural town outside of Lubbock, Texas, Angelee always dreamed of trading the town’s one flashing yellow light for the flashing lights of D-Town. With Eddie’s Master’s in Architecture and Angelee’s Bachelor’s in Retail Merchandising they felt Dallas was big enough for both of them to grow in their respective fields. As they grow, they’re excited to see the cultural and artistic community blossom here, as well.

Photo Credit | Yesi Fortuna

“There’s definitely a hunger here. Because Dallas is a smaller city, it’s not L.A., it’s not New York, it’s not Chicago. So there’s a hunger here that is unique for Dallas because we are trying to make our way toward the top and be a global city."

Photo Credit | Yesi Fortuna

As surprising as it seems, Eddie and Angelee don’t have an ultimate goal for HIS + HER blog. “Obviously we have the dreams and visions of where it could be, but again, we just want to be part of the conversation. It’s vague, but I think it’s vague by design. We don’t want anything specific, we just want to be there.”  If being a part of the conversation was their aim, Eddie and Angelee have gone above and beyond that. They’re not just a part of the conversation, they’re the subject of it.